Tuesdays Deliver the Greatest TV Ad Response in Germany. TVSquared, the worldwide leader in linear and digital TV attribution, released performance…

Joining the new wave of companies bringing their content to OTT platforms, Nitro Circus is using Unreel to launch their new brandchannel, Epic Makes…

Leading Video Provider Selects Wurl and Its AdSpring SSAI Solution as One of Their Partners to Deliver, Power and Monetize Its OTT Programming…

TV Data and Analytics Leader Bolsters Real-time Commercial Measurement Capabilities Samba TV, the leading provider of global TV data and audience…

‘Bring Your Own Data’ Solution Leverages Custom Reporting Metrics to More Effectively Measure Business Outcomes and Optimize AD Campaigns 4C, a…

Nielsen and Lockard & Wechsler announced that they have reached a multi-year agreement with Nielsen as their service of choice for Local TV…

Instant Impact, Powered by TVSquared, Is a Scalable, Automated Tool That Allows Local Advertisers to Track a Television Campaign’s Impact on Digital…

New research shows that whilst traditional television is still the current top choice for Singaporeans to watch their favourite shows, digital…

Company Continues Its Unstacked Push, Launching TV + Digital Product Suite Designed to Help Marketers Connect TV Viewership Audiences for Cross-Screen…

Nielsen's Core National TV Measurement Processing Modernizes Its Traditional On-Premise Servers to a Cloud-Based Infrastructure. Nielsen announced…