Ar Campaigns and Branded Content Can Now Integrate Within CBS Interactive Mobile Apps Including CBS Sports, Cbs News, Cnet, Gamespot and TV Guide CBS…

Q4 and Full-Year 2018 Performance Metrics Highlight How Evolving Media Consumption Trends Drive New Opportunities for High-Impact, Brand-Safe…

According to the latest survey for 110 advertisers and another 130 digital marketing industry practitioners in China by independent marketing data…

Recommendations are obviously not a new concept. We wanted to go beyond that and solve these deeper issues. IBM Watson Media's Video Recommendations…

Agencies and brands can combine third-party data, with the scale of linear TV to reach more audiences for growth Targeted TV specialist…

Marketers empowered with AI-driven insights across linear, addressable, and connected TV Sizmek, the world’s largest independent buy-side…

Gamut, The Leader in Local OTT, announced  an expansion of its measurement capabilities via a partnership with iSpot, the leading real-time TV ad…

Conviva, the intelligence cloud for streaming media, and global advertising technology leader The Trade Desk, have entered a first-of-its-kind…

All-inclusive TVAdvertising Leader Improves Media Buying Efficiencies Through An Automated Solution. All-Inclusive TV agency Marketing Architects …

Hi Lisa, please tell us about your current role and how you arrived at IAS? I joined Integral Ad Science (IAS) as CEO in 2019, where I lead an…