Guest Authors The Third-Party Data Crisis: How the Facebook Data Breach Affects the Ad Tech Ivan Guzenko Oct 4, 2018 In April, all the media was on air with the Facebook data breach and the consequent third-party data crisis. Facebook’s biggest sin is, in fact, …
Technology ADYOULIKE Wins Best Native Platform Technology Award AIT News Desk Sep 21, 2018 Global native technology ADYOULIKE has won the prestigious Best Native / Content Marketing Platform in the Digiday Technology Awards 2018 The…
Video Sizmek Unveils Solution for Advanced TV AIT Staff Writer Sep 12, 2018 Marketers empowered with AI-driven insights across linear, addressable, and connected TV Sizmek, the world’s largest independent buy-side…
Natural Language PulsePoint Enhances Cross-Device Health Activation Technology with Screen6 AIT News Desk Sep 10, 2018 Partnership Extends the World's Largest Programmatic Health Platform to Deliver Hyper-Targeted Audience Segmentation PulsePoint, the leading…
SaaS InfluencerDB Adds New Leaders to Its Sales and Marketing Team AIT Staff Writer Aug 24, 2018 New Global SVP of Sales and VP of Global Marketing Join InfluencerDB to Enhance Focus on Transparency & Data InfluencerDB, a global influencer…
Blockchain Verasity and TRUTH Agency Wage War on Digital Ad-Fraud AIT News Desk Jul 10, 2018 Blockchain technology provides the latest weapon in the fight against online ad-fraud Verasity, a next-generation video platform enhanced with…
Blockchain Nikao Yang Joins Lucidity as Chief Operating Officer AIT Staff Writer Jul 3, 2018 Previously, Yang Co-founded AdColony, A Mobile Video Advertising Company, Which Was Sold For $350 Million to Opera Software in 2014 Scaling…
Virtual Reality Oath Debuts Extended Reality (XR) Ad Experiences at Cannes Lions AIT News Desk Jun 18, 2018 Unveils New 3D Ad Format And First-In-Market Programmatic Vr Ad Offering In Its Latest Efforts To Transform Brand Building Oath, a Verizon…
Analytics AI/Machine Learning to the Rescue for Companies in GDPR Battle Sudipto Ghosh May 22, 2018 In This Chat, Optimove’s CEO Pini Yakuel Dove Gets into How GDPR May Affect Marketing and Sales Technologies and the Impact on the US-Based Martech…
AIT MegaMind Interview with Jeffry van Ede, Co Founder & CEO at Simplaex Shalaka Nalawade May 15, 2018 …