It has been exciting, and fascinating, to watch as the advertising industry evolves in the face widespread innovation. The biggest, and probably…

Recommendations are obviously not a new concept. We wanted to go beyond that and solve these deeper issues. IBM Watson Media's Video Recommendations…

With AI, much of what’s being discussed in the industry is traditional machine learning or deep learning, and it will have a transformative effect.…

Combined Companies Support Publisher Growth with a Comprehensive Revenue Recovery and Analytics Platform Blockthrough, the leading Adblock Revenue…

Pubmatic Releases Q3 2018 QMI Report, Highlighting Key Trends That Impact Mobile Advertising Growth PubMatic, the publisher-focused sell-side…

Machine learning solutions get smarter the more we use them, and we get smarter too. In the first half of this two-part series, I examined why it’s…

The New Integration Will Grant Partners a Holistic Picture of Digital Audiences Across Owned-And-Operated and Distributed Channels Comscore, a…

Acquisition of One of Germany’s Leading Creative Agencies Will Help Accenture Interactive Create End- To-End Brand Experiences for Clients…

The Austrian National Tourist Office (ANTO) is making history by being among the first in the world to run a digital ad campaign powered by blockchain…

Blockchain applications for marketing have officially arrived. Blockchain technology has the potential to clean up significant inefficiencies in…