TUBI Records an All-Time Growth in MAU and Total View Time in December 2019
Tubi, the world’s largest free ad-supported video on demand (AVOD) service, announced record growth for 2019. In December alone, the company saw its…
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Advertising
Big Game Marketing – 15 Lessons From the Field
Market Report Details Missed Engagement Opportunities by Major AD Agencies to Maximize Reach and Consumer Interaction
A new report by Chicago-based…
Walk-Through Data Emerges as Critical Marketing Metric
Walk-Through marketing platform sees more than 8.6 million in 2019
Zenreach, creator of the Walk-Through Rate, announced that it measured a record…
Pinpoint Predictive Thinkalike Targeting – Beta Program
Pinpoint Predictive announced the launch of its Thinkalike® Targeting Beta Program, a service that enables Facebook advertisers to improve the…
Fishbat Discusses Advances in Clinical Trials and 2020 Outlook
The methods by which a clinical trials recruitment agency operates are ever-changing. While the eventual goal – to promote engagement and recruit…
SITO Mobile Appoints Scott L. Kauffman as Interim Chief Executive Officer
SITO Mobile, Ltd. announced the appointment of Scott L. Kauffman as the Company's new Interim Chief Executive Officer.
Mr. Kauffman brings to SITO…
Quantcast Bolsters SEA Team With the Hire of Sonal Patel as Managing Director for the Region
Audience Intelligence and Measurement Company Grows Footprint in the Region With Multiple New Hires
Audience intelligence and measurement company…
GumGum Groundbreaking Contextual Analysis Solution for Digital Publishers Makes Official Debut
The Company’s Latest Adtech Solution, Verity, Leverages Proprietary AI Technologies GumGum to Scan Web Content – Including Images – for Contextual…
FaceCake Presents Its AI-Driven AR Platform at ICR Conference 2020
Founder and CEO Linda Smith Joins a Technology Panel and Presents at the FaceCake Invite-Only Conference
Linda Smith, Founder and CEO of FaceCake,…
Merkle Launches 2020 Marketing Imperatives for CMOs
Guide offers insights for thriving in a new decade defined by identity and the total customer experience
Merkle, a leading technology-enabled,…