Native and Programmatic Advertising

Senior appointments mark the next phase of global expansion; with expert talent fueling greater client value, product development, and stronger…

Trivver, a California-based tech company announced it has successfully filed a total of 73 US and international patents that greatly advance the…

For decades now, AI technologies have played an increasingly critical role in the evolution of advertising. In recent years, AI’s ability to…

The ad industry’s leading verification provider launches turnkey MFA measurement and protection, and advances guidance on how to identify and…

Partnership Builds on InMobi’s Sustainability Commitments to Science-Based Targets Initiative, Givsly, and AdTechCares InMobi, a leading provider…

Advertising is a major business driver for organizations ranging from small startups to leading enterprises. It reliably drives revenue by building…

Wavemaker launched ‘Transformative Growth Consulting’ a complete business transformation product which sits within its Global Consultancy practice.…

Advanced voice AI modifies any audio track to turn a single Connected TV ad into thousands of ready-to-launch contextual versions—personalized for…

Spotify will be the first audio platform to be integrated directly into WPP’s products and solutions. WPP and Spotify announced a new global…

In an age where digital technology is engrained in our daily lives, capturing the attention of Gen Z and younger generations is increasingly…