Native and Programmatic Advertising Brands Expand Use of Creative for Campaign Performance According to VidMob Study AIT News Desk Apr 29, 2022 VidMob finds that brands have increased number of advertising platforms by 156% and creative outputs by 59% VidMob, the leading platform for…
Martech SmithGeiger’s Elevate Division and Futuri Launch TopLine-Pivot, the Next Generation of Sales… AIT News Desk Apr 26, 2022 SmithGeiger Group's Elevate division, which specializes in advertising and marketing-related consumer research, and Futuri, the leading provider of…
Native and Programmatic Advertising Cardlytics Appoints Jose Singer as Chief Product Officer AIT News Desk Apr 22, 2022 Cardlytics, an advertising platform in banks’ digital channels, announced the appointment of Jose Singer as its Chief Product Officer. Latest…
Native and Programmatic Advertising Sharethrough Appoints Ben Skinazi as CMO to Spearhead GTM Strategy in AdTech Space AIT Staff Writer Apr 21, 2022 Adtech startup Sharethrough has announced the appointment of Ben Skinazi to the company’s first Chief Marketing Officer (CMO). Ben Skinazi will be…
Martech B2B Marketing Execs Show Significant Interest in CTV Marketing, Cite Concern About the Loss of Third… AIT News Desk Apr 21, 2022 Stirista, the leader in data-driven SaaS marketing solutions, revealed the major findings from its Access B2B Marketing and Media Survey conducted in…
Martech Voices, the Leading Voice Marketplace, Calls Audio Branding a Necessity for Any Successful Business… AIT News Desk Apr 18, 2022 Voices, the #1 voice marketplace, has identified audio branding as a critical element to any brand's successful marketing and advertising efforts in…
Martech Incubeta Appoints Kevin Buerger as New US Chief Executive Officer AIT News Desk Apr 16, 2022 Former Global Chief Growth Officer of global digital marketing performance company, Jellyfish, joins to accelerate growth and elevate the…
Martech Media Bridge Advertising Named Media Agency of Record by Minnesota Twins AIT News Desk Apr 12, 2022 Media Bridge Advertising announced that it has been named a Minnesota Twins' Media Agency of Record. Media Bridge will handle media-buying strategy,…
Hot Startups Daily AI Roundup: Biggest Machine Learning, Robotic And Automation Updates – April 09 AiT Analyst Apr 10, 2022 This is your AI Daily Roundup today. We are covering the top updates from around the world. The updates will feature state-of-the-art capabilities in …
Native and Programmatic Advertising Comscore and Tremor International Partner to Deliver Expanded Programmatic CTV Audience Engagement AIT News Desk Apr 8, 2022 Comscore's Predictive Audience solution will bring privacy-friendly and contextual audience curation to Tremor Video and Unruly campaigns Comscore, a…