The independent ad tech platform launches in beta a new CTV podding solution geared to help publishers better manage their ad pods, optimize…

Partnership Comes at a Time when Brands Need Performance More than Ever – Tying Business Outcomes Directly to Programmatic CTV Advertising…

Know Me Hi Matt, please tell us about your journey within the Adtech industry and how you started at VDX.tv (formerly known as Exponential). My…

Partnership leverages TransUnion data to enhance both consumer and advertiser experiences In the rapidly accelerating direct-to-consumer streaming…

New Whitepaper Details Current State of TV Advertising and How Marketers Can Optimize Advertising to Reach Audiences Viant, a people-based…

Companies integrate technologies to deliver holistic measurement for enterprise B2C brands Neustar, Inc., a global information services and…

VideoAmp brings together unique data characteristics from Set-Top-Box (STB) data commingled with Automatic Content Recognition (ACR) data to create…

Consumers are ready for ad-supported streaming so they won't need to pay for as many services Apple TV, Roku, Chromecast, oh my! Regardless of…

Combines the power of location with the scale of TV to deliver targeted media to the right audience at the right time USIM, the fast-growing…

Fourth-quarter key metrics up across the board; revenue triples from Q4 2018 to Q4 2019 Wurl, the leading provider of streaming video distribution…