Advertising

Text Marketing Software Company Develops a Program for Agencies to Add a New Revenue Stream EZ Texting, the #1 SMS marketing software for business,…

Attention and emotion measures reveal propensity for advertising Realeyes creative to drive impact of paid media investment Realeyes, a leader in…

Marchex, a leading conversational analytics company that connects the voice of the customer to your business, announced that it has hired Ryan Polley …

For most of advertising’s history, advertisers have produced their messaging primarily based on the gut instincts of their creative teams. Sure, we’ve…

Tubi, the world’s largest free ad-supported video on demand (AVOD) service, announced record growth for 2019. In December alone, the company saw its…

Market Report Details Missed Engagement Opportunities by Major AD Agencies to Maximize Reach and Consumer Interaction A new report by Chicago-based…

Walk-Through marketing platform sees more than 8.6 million in 2019 Zenreach, creator of the Walk-Through Rate, announced that it measured a record…

Pinpoint Predictive announced the launch of its Thinkalike® Targeting Beta Program, a service that enables Facebook advertisers to improve the…

The methods by which a clinical trials recruitment agency operates are ever-changing. While the eventual goal – to promote engagement and recruit…

SITO Mobile, Ltd. announced the appointment of Scott L. Kauffman as the Company's new Interim Chief Executive Officer. Mr. Kauffman brings to SITO…